Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company

Handbag and luggage maker Vera Bradley is the No. 1 midsize company for employees, a Forbes and Statista analysis finds. And the secret behind its worker-focused culture lies within cofounder Barbara Bradley Baekgaard, and a commitment to “keep the F in Fun.”

Behind the Bags with Barbara Bradley Baekgaard

Barbara Bradley Baekgaard

Vera Bradley: How the Empire Began

Vera Bradley on LinkedIn: Our co-founder Barbara Bradley Baekgaard continues to inspire us! She was…

Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As Whimsical As Its Creations

Robert Wallstrom on LinkedIn: Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As…

Vera Bradley Invests in Growth Amid Tough Handbag Climate

Vera Bradley Virtual Training - Barbara Bradley Baekgaard Icon Honors Video - 3:30 on Vimeo

Forbes on LinkedIn: Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As…

America's Best Employers 2022: Methodology, Trends And What Makes A Top Employer

Celebrating 40 Years of Vera Bradley With Our Founders