They say their campaign includes an image with a crucial point of difference - the models range from a size 10 to size 16, which, they say, promotes beauty as a source of confidence.
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DK Metcalf Featured in Lululemon Campaign, 'Get Into It
Advertising sexy underwear to satisfy every gay man's needs
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Brands leap into Victoria's Secret 'Perfect Body' fray
Victoria's Secret 'Perfect Body' ad sparks outrage
Academy Invites Record 774 New Members: 39 Percent Female and 30
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