Can Kim Kardashian's Skims Make Shapewear For Men Mainstream?

Kim Kardashian's recent foray into men's underwear via Skims, may be the gamechanger toward making men's shapewear mainstream.

Kim Kardashian on Finally Making Skims Underwear for Men

Will Kim Kardashian's shapewear line for men sell?

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Look Back at Kim Kardashian's Decade Defining Moments

Gays are thirsting over NFL star Nick Bosa in Kim K's new underwear ad, but let's not forget his homophobic past - Queerty

Kim Kardashian's SKIMS introduces line for men

product life cycle Kerin & Hartley Marketing

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Kim Kardashian's Skims Launches Men's Line with Neymar Ad Campaign - WSJ