Who Owns Reebok? - FourWeekMBA

Who Owns Reebok? - FourWeekMBA

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Reebok is owned by Authentic Brands Group, a group that in 2020 generated $489 million in revenue and comprised over 30 brands spanning various lifestyle categories. The principal shareholders include BlackRock, Leonard Green & PartnersGeneral Atlantic Simon Property GroupLion Capital. The Authentic Brands Group focuses on three core elements for its brand flywheel: The Authentic … Who Owns Reebok? Read More »

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